Outdoor Retailer, the largest Outdoor Recreation Expo and Conference in the nation, is hosting their Summer Market at the Colorado Convention Center in Denver, CO July 23-26, 2018.
This event provides the perfect setting for brands, retailers, designers, product developers, activists, entertainers, marketers, and more to gather together as a community to "discover, explore, and experience the outdoor sports trends that shape the marketplace."
Axis Display Group will be presenting a session as part of the show's Outdoor University educational series.
Speaker: Neil Thomas, Axis Display Group
Session Title: "Radical Retail: Retail is Changing - Fast! Don't Get Left Behind"
You have a strong brand and a great product. You’ve ebbed and flowed with the best of them as the tides of retail have ushered in a new era of consumer expectations. You’ve tried to take what you know about your customers and translate it into brick and mortar retail that makes a long-lasting impact, but sometimes find it challenging, overwhelming, or less effective than you imagined. Where’s the disconnect? Today’s savvy consumers see through the tactics of the past. Join us to discuss how it takes a radical, out-of-the-box approach to build better retail. Topics covered:
- Retail’s transformation and how it’s impacted consumer behavior
- Reimagining and repurposing consumer data
- Creating goal-oriented, cohesive, interdepartmental retail strategies comprehensive of multiple consumer touchpoints
- Incorporating this information into the physical space
- Open discussion / Q&A
Where: Embassy Suites Downtown Denver, 2nd Floor, Silverton 2
When: Tuesday, July 24, 2018: 3:30 PM - 4:30 PM
Prize Giveaway*: Axis Display Group will also be giving away a Perception Kayak to one lucky session attendee!
*View official contest rules HERE.
Can't make it but want a recap of the session content? Fill out this form and we'll send it to you as soon as it's available.